Smarter email. Less effort.
Hey, I’m Katrina 👋
I’m an email and marketing automation consultant who believes good marketing should simplify your life, not complicate it.
After nearly a decade working with marketing teams, I’ve seen the same struggle over and over: too many tools, too much busywork, and not enough strategy. My job is to fix that. I help businesses streamline their email marketing, eliminate manual tasks through automation, and build content and lifecycle strategies that actually convert.
I’ve led marketing ops and automation projects across agencies and in-house teams, setting up clean systems that scale — from nurture journeys and lead scoring to CRM optimization and campaign reporting. I’m equal parts strategist and builder, which means I don’t just hand you a plan — I make sure it’s implemented, tested, and delivering measurable results.
If you’re ready to simplify your marketing and let automation do the heavy lifting, you’re in the right place.
